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Drawing in color ONSCREEN
The images and vector images you
draw using computerized systems such as CorelDraw and Adobe Illustrator,
Photoshop etc are capable of 16 million color combinations. To achieve
high quality visual images when you are designing on screen you need to
match 'onscreen to actual'. This may require you to complete the
following:
1. Monitor Calibration
2. Hard copy reference
3. Mathematical Reference knowledge of
colors.
See E zines for more!
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Trade Term:
Pantone
Pantone ® is a worldwide recognized company that manufactures
color reference books.
Each color has a particular number, mathematical formula and
system.
Also known as PMS Color (Pantone Matching System
Color) See the website for further. www.pantone.com
QuickSmart make no reference to ownership of colors. |
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Trade
Term
Solid to
Process.
Solid Colors
are made from single 'lay downs' of ink, color or pigment.
Process colors are made from multiple colors overlaid to achieve
the final color, similar to mixing blue and yellow to achieve
green. See E zine Color
separation in Signage Production Explained.
Pantone produce a split color reference book (as seen below) that
combines modern color systems equal to Solid and Process Colors.
This book is well worth owning.
Each page contains
up-to 7 different colors with corresponding color simulations
between Solid and Process applications.
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How to use colors for the web
To make your website
browser friendly, ask your web designer or agency to consider the
following:
- Choose colors similar to
your official company color that are suitable for all people across
all platforms.
- Choose colors that are
not graduated
- Choose colors that are recognized
'web safe'
- Choose colors that are
legible and crisp
The color wheel below shows
base system web colors. You can choose more by adjusting color tones,
hues, mathematic values and other settings. If you decide your companies
color selection with the below color wheel choices, then uniformity can be
achieved with offset printing, screenprinting, web, browsers and most
other color coordinated business channels.
Hard Copy References
QuickSmart recommend that
your company complete or purchase the following:
- Pantone Matching
Reference Book
Pantone or trade term PMS
is a worldwide recognized color book that accurately shows ink vs. actual
output for colors. This reference is invaluable for every business and can
be purchased from QuickSmart, Leading Ink suppliers and via the web.
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Variables in Choosing Colors for production
Variables in achieving
correct color in production.
- Signage:
a) Background or material substrate stock color. As signage may use
large substrates purchased by different mills, each substrate may have
a slight difference from batch to batch.
- Screenprinting:
a) Ink manufacture, mixing and compounds may vary from ink supplier
and should be carefully inspected after initial set up procedures.
b) Run Sequence
c) Artwork Quality
d) Viewing Conditions
e) Incorrect screen values
f) Stock Color
g) Condition of equipment
- Four Color process:
a) Quality
b) Run Speed
c) factors as above
6
Color Printing -
Modern Digital printing systems now use 6 color printing. Cyan, Light
Cyan, Magenta, Light Magenta, Yellow, Black.
It is also a future trend
to see 8 color machinery available in the signage production markets that
will produce images in one (1) pass.
Color Life - Outdoors
Particular colors have shorter life span of +80 outdoors in
sunlight. QuickSmart only use high quality pigmented, UV stable and
gloss materials.
E zine - Colors outdoor available soon.
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